LAZLO

LAZLO is a high-end men’s sustainable clothing brand based in Detroit. The founders, a brother-sister duo, launched their flagship Heirloom Collection with a fully-branded Kickstarter campaign video and complete retail packaging system with one loud message: Dress Responsibly. The brand evokes a minimal simplicity, honing in on a neutral gray and white palette, communicating a refined aesthetic, while still maintaining consciously sustainable sensibilities.